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Topic

Small-business software

Tools sold directly to owner-operated businesses, typically self-serve, low-priced and set up without IT staff.

Current stories

leadershipOne report1 publisher

Intuit opens its AI platform to Australian QuickBooks Online users in beta

Intuit switched on Intuit Intelligence in Australia on 14 October, in beta for QuickBooks Online and QuickBooks Online Advanced customers. iTWire reports that Xero and MYOB have spent the past year wiring AI agents into their own ledgers.

Publishers:itwire.com

Reality

Evidence30
Adoption
Not scored
Hype gap+20
Incentives70
Confidence50
productConfirmed3 publishers

Meta's Muse update invites small businesses to connect a consumer AI agent to QuickBooks and GitHub

Meta's latest Muse update brings the AI agent to the iPad and names 11 connectors, including QuickBooks, GitHub and Meta ad accounts. For small teams, the open question is which work accounts a free consumer agent should be allowed to act on.

Perspective Coverage

4 publishers
Builder
Builder 25%
Operator
Operator 46%
Investor
Investor 29%

Reality

Evidence72
Adoption45
Hype gap+20
Incentives60
Confidence68
productConfirmed5 publishers

Meta lets small business owners plug its Muse agent into Shopify, Stripe and QuickBooks

Meta has opened its Muse AI agent to small businesses, listing 15 outside services it can connect to, including QuickBooks, Stripe and Shopify. Owners approve each post, message and purchase, so the bigger choice is which accounts Muse may read at all.

Perspective Coverage

5 publishers
Builder
Builder 29%
Operator
Operator 43%
Investor
Investor 28%

Reality

Evidence60
Adoption30
Hype gap+20
Incentives70
Confidence60
buildConfirmed3 publishers

Meta hooks its Muse agent into small businesses' QuickBooks, Shopify and Slack accounts

Meta connected its Muse AI agent to QuickBooks, Shopify, Slack, Canva and 11 other third-party tools for owners in the US and Canada. For an owner, the access decision comes when picking which services to connect, since plugging in QuickBooks lets an agent read the books.

Perspective Coverage

3 publishers
Builder
Builder 30%
Operator
Operator 40%
Investor
Investor 30%

Reality

Evidence55
Adoption25
Hype gap+20
Incentives65
Confidence60
buildOne report1 publisher

ElevenLabs' $29 receptionist tier answers one call at a time

Reception bundles the voice model, a phone number and a calendar write into a self-serve plan with 75 included minutes a month. That works out at about 39 cents a minute, the rate a home-built inbound agent has to beat.

Publishers:runtimewire.com

Reality

Evidence48
Adoption
Not scored
Hype gap+12
Incentives72
Confidence55