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Company

Figure

US startup building general-purpose humanoid robots for warehouse and logistics work, emphasizing in-house hardware and AI vertical integration.

Known aliases

  • Figure AI
  • Figure Technology Solutions

Current stories

investConfirmed6 publishers

Nscale seeks a $35bn listing with cost of revenue running $49m above revenue

The AI data centre company wants $35 billion from public markets on a first half where direct costs exceeded revenue, a $1 billion net loss and a contracted-demand total of $103.4 billion. Underwriters have yet to set a range.

Perspective Coverage

7 publishers
Builder
Builder 12%
Operator
Operator 22%
Investor
Investor 66%

Reality

Evidence76
Adoption22
Hype gap+34
Incentives72
Confidence74
investOne report1 publisher

Kamino recruits a Yieldstreet founder to turn Solana's $4bn of tokenized assets into collateral

Solana holds 12% of tokenized-asset market value but handled 32% of the dollars traded in the year to August 18, at a median trade size of $29. Michael Weisz's job in New York is to turn that into loan demand.

Reality

Evidence52
Adoption24
Hype gap+30
Incentives72
Confidence48
buildOne report1 publisher

Figure sizes its humanoid training run at up to 1,389 Vera Rubin racks

Figure is buying compute the way a frontier lab buys it. The announcements skip the numbers that matter most: how much of the ceiling the initial money covers, and how many megawatts Barstow will draw.

Publishers:runtimewire.com

Reality

Evidence50
Adoption20
Hype gap+38
Incentives76
Confidence57
productOne report1 publisher

Beijing's humanoid games clocked a 9.39-second sprint, on the same card where a robot caught fire

The Verge's tally from five days in the National Speed Skating Oval is worth more to anyone buying a humanoid than an edited demo reel, because it shows the spread of outcomes instead of the best take.

Publishers:theverge.com

Reality

Evidence46
Adoption30
Hype gap+32
Incentives72
Confidence55
leadershipOne report1 publisher

Reimagine Robotics hands robot post-training to the people who run the line

Four ex-DeepMind engineers say robotics pilots stall on deployment rather than capability, and their answer moves the retraining work onto the buyer's payroll, which changes what an automation vendor has to prove.

Reality

Evidence32
Adoption16
Hype gap+26
Incentives76
Confidence44
productOne report1 publisher

Chinese carmakers are funding humanoid robots out of the factories they already own

Xpeng's robotics unit took in more than $900 million at a $6.3 billion post-money valuation, one of eight Chinese carmakers now building humanoids, while the nearest thing to a dated job on a real factory floor belongs to Hyundai.

Publishers:techcrunch.com

Reality

Evidence42
Adoption21
Hype gap+44
Incentives68
Confidence48
investOne report1 publisher

The pop is not the exit: 13 of Forge's 20 recent VC-backed debuts sit below issue price

Forge counts seven of twenty VC-backed debuts trading above their IPO price. Figma, up 250% on day one, is 84.3% below its first-day close.

Publishers:forgeglobal.com

Reality

Evidence44
Adoption58
Hype gap+32
Incentives86
Confidence47
leadershipOne report1 publisher

A humanoid costs $46,000 to build, or $131,000 without China. That is the de-risking bill.

OpenMind's readiness index prices the counterfactual at $85,000 a unit. An FCC rule barring foreign-made robots from US authorization turns that arithmetic into a budget line.

Publishers:forbes.com

Reality

Evidence40
Adoption27
Hype gap+28
Incentives72
Confidence43
buildOne report1 publisher

Figure is buying its data moat by the minute, and it just published the price

Index pays crowd contributors for first-person household video. Figure's own figures put contributor spend near $3.75m a month, and they do not reconcile into an hourly wage.

Publishers:runtimewire.com

Reality

Evidence32
Adoption54
Hype gap+34
Incentives82
Confidence46
leadershipOne report1 publisher

A 2.85x bill of materials: what the FCC's robot ban does to an automation budget

The July 28 Covered List addition blocks new authorizations for foreign-made robots. The cost multiplier now being quoted comes from an index that had not yet been published.

Publishers:forbes.com

Reality

Evidence34
Adoption28
Hype gap+32
Incentives74
Confidence41